About Us

Hi, I'm April. The Owner and Creator of SHEA CHIC and Daily Relief CBD. I've been in business for over 12 years and have thousands of loyal customers. This business is my joy and passion. Please feel free to reach out to me. I'm a very hands on owner and want to hear about your experiences with my companies. Thank you for being here. 

"I've found my purpose in life and it's to help others feel better." ~April

Our Philosophy

To source our ingredients and products from Premium Suppliers, Organic Farmers, Artisans, and Herbalists.  By doing so, we ensure the authenticity of our Premium and Organic ingredients, for you our beloved customers.  Maintain our belief in protecting the environment and its resources by using minimal, but purposeful packaging that's biodegradable and kind to the earth.  Always donating and helping animals in need. Many years we've donated nearly 100% of our profits, to be a voice for those who do not have one and be that one miracle they so desperately need.  Vow to always strive for excellence and be an honorable source of premium high grade products for our customers.  Because above all, we care deeply about you, our customers, and the beautiful planet we share.  

Our History

SHEA CHIC was founded in 2010 after a back injury left me bedridden for many months. I needed something positive to focus on, and creating this brand did just that. I started making soaps and lotions for myself in our kitchen and absolutely fell in love with the healing properties of Shea Butter. Over the years, the look and brand has changed, but our core values have always remained the same. Premium Quality and Giving back to our Community. We've never once chosen a lesser quality over cost. That's just not who we are or what we are about.

In 2019 the Daily Relief CBD line was created after experiencing the healing properties of CBD myself. I found that CBD worked exceptionally well for me and wanted to offer a trusted and affordable source for others. 


From the first week SHEA CHIC was opened we were giving back. Throughout the years we've saved countless animals from being euthanized, paid for their food until they were adopted, funded Dog and Cat food fundraisers, and paid for numerous surgeries for animals we've never met. In 2019 95% of our profits were given back to charity. I didn't create SHEA CHIC for the money. I created SHEA CHIC out of passion. Passion to help others and help animals in need.


SHEA: I've always loved Shea butter!  Shea butter is one of the most moisturizing natural properties that you can use on your skin. The high concentrations of fatty acids and vitamins make Shea butter an ideal cosmetic ingredient for softening and protecting your skin. Shea butter also has many anti-inflammatory and healing properties that can provide as a wonderful barrier for your skin. 

CHIC: We're a boutique business with exceptional standards. An elegant and fashion forward brand that takes pride in always striving to do and be better. We'll never sacrifice quality for our bottom line, that's just not who we are. You can count on SHEA CHIC to always deliver the absolute best products and ingredients available. 


Our Logo

If you've ever wondered what our logo stands for. It's a circle with Six (6) hearts. I am the Circle, and the Hearts each represent a pillar of my SHEA CHIC brand.

  • Exceptional Quality 
  • Outstanding Customer Service
  • Protecting our Environment
  • Giving Back to our Community (especially animals in need)
  • Continuing to do better and grow
  • Always priced at Fair and Affordable Prices

Please know that every single product that we carry has been thoroughly researched and thoughtfully chosen. Our goal is to buy directly from the source and from Artisans that care as much about you as we do. 

Thank you for taking the time to read about our company. We truly appreciate you!